Title: Digital News Producer Employer: KABC-TV (ABC) How Long: Nearly three years Education: BA from CSUN Born and raised in Oxnard, CA. "Digital content has become important because social media and the internet have made people want everything instantly." What got you interested in digital content - or content storytelling as we call it? It was sort of engrained in all of the journalism students, at least that's how it appeared to me. My mentor and the lecturer for our p
What good does it do to train a young person for a marketable job skill if they can’t find a job – or worse – if that training doesn’t adequately prepare them for that job? That was a major consideration for us as we developed this program. We know there are tons of jobs out there for “content producers.” Companies marketing new products and services need content to promote those products and services. School districts desperately need digital content to productively engage w
In several recent meetings with organizations and colleges to discuss our program, several people have stopped me in the middle of my pitch to ask - "What is a content producer?" Our organization is dedicated to training the next generation of digital storytellers or Content Producers - a phrase I use considerably in laying out our innovative program. But I am continually reminded most of world is still unfamiliar with this term. A Content Producer is simply a creator of digi
My personal story fuels our origins story. It explains why I am so passionate about this project and why I believe we must invest in training programs for our youth and our communities. It is also a case study for the Power of our Story. I have been a storyteller all of my life. My reporting days began in high school in the border town of Nogales, Arizona. I joined my school newspaper and quickly realized it didn’t accurately reflect our reality as students, so I started an “
There are now more news sites than ever - and more going online every week. News about education, the environment, politics - you name it and there are dozens of news sites dedicated to the topic of your choice.
This is particulary true for the nonprofit sites - organizations funded mostly by foundations ostensibly committed to giving voice to those left out by commercial and corporate news sites. So have we reached a point where everyone has a voice? Everyone has a chance